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  • Digital-World

    DOES YOUR CLINIC'S MARKETING FIT WITH THE DIGITAL WORLD?

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  • First-Call

    WANT TO INCREASE PATIENT CONVERSIONS? START WITH THE FIRST CALL

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  • What-Came-First

    WHAT CAME FIRST IN MEDICAL MARKETING: LEAD GENERATION OR BRANDING?

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Meagan Simmons

Meagan comes to Ren Scott Creative from the scorching hot desert of Arizona, but it's her cool demeanor and get-it-done attitude that keeps it all moving forward in the digital department. Speaking of moving, you may find her at your local gym teaching Zumba when she's not rockin' "the Google."

Google My Business, seo best practices, website optimization

Local SEO Strategies to Help Your Medical Practice Rank on Google
By Meagan Simmons on October 5, 2018

If you're launching a website for your medical practice, good on you—it's a fundamental marketing tool that's absolutely vital for attracting new leads and building a reliable patient...

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Online Marketing, lead generation, marketing and advertising, medical marketing

What is A/B Testing & How Can An Agency Help You Do It Right?
By Meagan Simmons on September 6, 2018

A lot of work goes into crafting an effective marketing plan. In order to make an impact—and ultimately drive revenue goals—you have to customize your strategy to reflect your medical...

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digital medical marketing, business goals, lead generation, marketing and advertising

How to Calculate the Return on Investment from Each Ad Channel
By Meagan Simmons on August 14, 2018

When it comes to crafting a comprehensive medical marketing strategy, the end result should be clear—revenue growth. But without a black-and-white, quantifiable way to measure your...

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digital medical marketing, brand awareness, blog, content marketing

How to Win Over Impatient Readers with Your Blog Content
By Meagan Simmons on June 19, 2018

When it comes to crafting engaging blog content for your clinic’s website, patients want quick, easy-to-digest articles that get to the point. The last thing you want is for someone to...

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call practices, patient conversions, medical marketing, digital medical marketing

Dos and Don'ts for Scheduling Patients Over the Phone
By Meagan Simmons on June 5, 2018

Talking on the phone to a new patient can be an intimidating affair, especially if you aren't prepared. The main goal is to get them to schedule an appointment, but closing the deal is...

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digital medical marketing, medical marketing, brand awareness, Google My Business

Why it's Important to Manage Your Google My Business Listing
By Meagan Simmons on May 8, 2018

Whether you're looking for a new orthopedic specialist or an Italian restaurant, most of us begin our search in the same place: Google—more specifically, with something called Google My...

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digital medical marketing, brand awareness, website redesign best practices, website redesign

How to Leverage Your Website as a Marketing Tool
By Meagan Simmons on April 10, 2018

In today's digital world, your clinic's website is indeed your calling card. It goes without saying that if it fails to make a good impression, prospective patients will simply close the...

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digital medical marketing, medical marketing, marketing and advertising

Navigating the Changing Health Care Landscape
By Meagan Simmons on February 19, 2018

The future of the American health care system is anything but clear. Uncertainty reigns supreme, leaving patients and providers confused about how to move forward. But regardless of what...

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