Google My Business, seo best practices, website optimization
If you're launching a website for your medical practice, good on you—it's a fundamental marketing tool that's absolutely vital for attracting new leads and building a reliable patient...
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digital advertising, email marketing, digital medical marketing
It feels like we can pretty much automate everything these days. From paying our monthly bills to managing our home appliances, nothing is off the table—even when it comes to our...
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digital advertising, email marketing, patient conversions, call practices, medical marketing
Why the Best Sales Pitch Isn't a Pitch at All Sales pitches aren't exactly known for their authenticity, but that's ironically what sets a good one apart from the rest. Trading generic...
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email marketing, digital medical marketing, Online Marketing
When we talk about digital marketing, our minds tend to jump to websites and social media channels. While these are certainly some of the main players, there's one other digital...
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Online Marketing, lead generation, marketing and advertising, medical marketing
A lot of work goes into crafting an effective marketing plan. In order to make an impact—and ultimately drive revenue goals—you have to customize your strategy to reflect your medical...
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market research, Online Marketing, brand awareness, medical marketing
Owning a private medical practice is very much a business and building a successful brand may require expanding at some point. This is where opening a second location comes in. Remember,...
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advertising technology, digital advertising, medical marketing, digital medical marketing
Long gone are the days of one-size-fits-all advertising. Making the most of today's digital landscape requires dynamic campaigns that harness the power of customization. Personalized...
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digital medical marketing, business goals, lead generation, marketing and advertising
When it comes to crafting a comprehensive medical marketing strategy, the end result should be clear—revenue growth. But without a black-and-white, quantifiable way to measure your...
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