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  • Digital-World

    DOES YOUR CLINIC'S MARKETING FIT WITH THE DIGITAL WORLD?

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  • First-Call

    WANT TO INCREASE PATIENT CONVERSIONS? START WITH THE FIRST CALL

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  • What-Came-First

    WHAT CAME FIRST IN MEDICAL MARKETING: LEAD GENERATION OR BRANDING?

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digital medical marketing, business goals, lead generation, marketing and advertising

How to Calculate the Return on Investment from Each Ad Channel
By Meagan Simmons on August 14, 2018

When it comes to crafting a comprehensive medical marketing strategy, the end result should be clear—revenue growth. But without a black-and-white, quantifiable way to measure your...

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digital medical marketing, medical marketing, business goals, marketing and advertising

Worth the Money? Advertising is Less Expensive Than You Think
By Anthony Watts on April 3, 2018

Running a clinic is just like running a business. Offering outstanding patient care is often the main priority, but things like medical billing, human resource management, and everything...

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blog, business goals

5 Ways to Stay Motivated and Achieve Anything
By Anthony Watts on March 6, 2017

We all know how important motivation is to fueling our activity in pursuit of our goals. Putting a finger on this driving force can be confusing though. It’s common to wonder how it...

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business goals, lead generation, Advertising & Media

Media Planning For A Successful First Quarter
By Anthony Watts on January 3, 2017

It’s easy to rest on your laurels once you have hit your numbers for the fourth quarter. But while the hard work of the holiday season is over, the hard work of next year has just begun....

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business goals, lead generation

New Year's Resolutions That Businesses Should Actually Keep
By Meagan Simmons on January 2, 2017

We make business New York’s resolutions every year at Ren Scott Creative, but it’s usually not much fun attempting to keep them. Setting business New Year’s resolutions is one of the...

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business goals, brand awareness

Content Marketing ROI: Determine Your Goals First
By Anthony Watts on August 26, 2016

Even great content cannot guarantee good ROI; without goals, your content is meaningless. This is the underlying problem with content marketing as a whole — the goals become hidden...

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multi-layered marketing, business goals

How to Ramp Up Your Marketing to End the Year Strong
By Meagan Simmons on July 20, 2016

The right marketing approach is critical to both grow your business quickly and build your brand. Here is some advice on getting better digital marketing results and effectively...

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multi-layered marketing, business goals

Tips For Developing Strategic Business Goals for 2016
By Meagan Simmons on January 5, 2016

Did you set yourself any New Year’s reolutions this year? You may have established personal ones, but what about smart goals for your business? Let’s review basic rules for the...

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