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  • Digital-World

    DOES YOUR CLINIC'S MARKETING FIT WITH THE DIGITAL WORLD?

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  • First-Call

    WANT TO INCREASE PATIENT CONVERSIONS? START WITH THE FIRST CALL

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  • What-Came-First

    WHAT CAME FIRST IN MEDICAL MARKETING: LEAD GENERATION OR BRANDING?

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Google My Business, seo best practices, website optimization

Local SEO Strategies to Help Your Medical Practice Rank on Google
By Meagan Simmons on October 5, 2018

If you're launching a website for your medical practice, good on you—it's a fundamental marketing tool that's absolutely vital for attracting new leads and building a reliable patient...

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digital medical marketing, medical marketing, marketing and advertising, website redesign best practices, website optimization

The Dangers of Working with a Web Developer Who Doesn't Understand HIPAA
By Caitlin Malone on May 1, 2018

Keeping patient data safe has never been more important, especially in light of the major corporate data breaches continuing to make headlines. And as we digitize more and more of the...

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website optimization, Online Marketing

Go Mobile or Die. 73% of Web Traffic is Mobile—Are You?
By Meagan Simmons on December 5, 2017

Mobile internet consumption has gone through the roof in recent years, growing roughly 44 percent every year from 2010 to 2016, according to recent data from the research firm Zenith....

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website redesign, lead generation, website optimization, website redesign best practices, SEO

4 Powerful Ways to Improve Conversions on Your Homepage
By Meagan Simmons on July 8, 2016

Are you making a strong effort to build leads through your site? If so, you might have a few landing pages promoting different pieces of content, with various avenues through which...

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SEO, website optimization

Why Is It So Important to Optimize Your Website for Conversions?
By Anthony Watts on March 29, 2016

Search engine optimization (SEO) can succeed in driving traffic to your site. What about once the traffic is there, though? At that point, conversion rate optimization (CRO) allows you...

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